No matter where or when you are speaking to a group, always distribute an evaluation form to be completed and returned by the end of your presentation. You can have this form available and handed out as your guests enter the room or pass them out before you conclude; it depends on the size of… Read more »
Posts Categorized: Library
How to Build a Mastermind Group that Expands Your Niche Market
Two important pieces of the Supernova acquisition model are building strong niche markets and creating mastermind groups. Listen to Rob Brown and Rob Knapp discuss a great way to combine these strategies for even more success. Here is a brief overview of the main points we cover in this recording: A niche-based mastermind group was… Read more »
Great Gift for Retiring Clients
What to do for the client who is retiring and has everything. Once you retire completely, most retirees start to take their health seriously. “Younger Next Year” by Chris Crowley and Henry Lodge, M.D. is a great gift that could change their life. Live Strong, Fit and Sexy—-Until Your 89 and Beyond is the basic… Read more »
Two Simple Strategies for Building Niche Markets
The Supernova acquisition model calls for building two niche markets. Listen to Rob Brown and Rob Knapp discuss the critical steps for getting it done. Here’s a summary of the key points we cover during our conversation: Niche marketing is one of the major tools I find many financial advisors do not take advantage of. … Read more »
Why should I do business with you?
You walk into a meeting with a prospect. You are excited because you know this person is unhappy with his present advisor. You have your pitch book complete with both pie charts and bar charts. You know how you are going to start the conversation. In short, you are excited and prepared. You sit down… Read more »
Do you really know your clients?
I recently had a conversation with an FA who told me of bringing in a $13 million relationship. He said he had called on the prospect for five years. When I asked him how he managed to stay engaged for such a long period of time he told me that he really got to know… Read more »